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Rate Card 2007 - 2008 |
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| • The rate card is effective from April 1, 2007 for the financial year of 2007-08. |
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| BUSINESS & ECONOMY |
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| • Bookings are for a minimum of 3 insertions. Single insertion booking has a 20% premium on the 3 issue rates. |
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| • Rates are mentioned in INR and also in USD for international advertising rates. |
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| • Kindly note for international advertisers, rates can be taken as quoted here or on the conversion rate for the day on which the Release Order is given. |
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| • Rates mentioned are for per issue rates based on the amount of booking made. |
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| Type of Advertising |
3 issues |
Upto 6 issues |
Upto 12 issues |
Annual Deal (18-26) |
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INR/USD |
INR/USD |
INR/USD |
INR/USD |
| Regulars |
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| Full Page Colour |
3,00,000/6700 |
2,75,000/6100 |
2,25,000/5000 |
1,75,000/3900 |
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| Full Page Colour |
3,25,000/7300 |
2,90,000/6500 |
2,40,000/5400 |
2,00,000/4500 |
| (Premium Position - First 30 Pages) |
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| Platinum Full Page Colour |
3,75,000/8400 |
3,50,000/7800 |
3,25,000/7300 |
2,50,000/5600 |
| (Page 3) |
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| Golden Full Page Colour |
3,50,000/7800 |
3,25,000/7300 |
3,00,000/6700 |
2,30,000/5200 |
| (Page 4 - Next to editorial Page) |
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| Front Inside Cover |
4,50,000/10000 |
4,25,000/9500 |
4,00,000/9000 |
3,50,000/7800 |
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| Back Inside Cover |
4,50,000/10000 |
4,25,000/9500 |
4,00,000/9000 |
3,50,000/7800 |
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| Outer Back Cover |
9,00,000/20000 |
8,75,000/19500 |
8,00,000/17800 |
7,00,000/15600 |
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| Front Inside Cover + Page 3 |
5,50,000/12200 |
5,00,000/11200 |
4,75,000/10600 |
4,00,000/9000 |
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| Double Spread |
5,00,000/11200 |
4,75,000/10600 |
4,65,000/10400 |
4,50,000/10000 |
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| Premium Double Spread |
6,00,000/13400 |
5,50,000/12200 |
5,25,000/11700 |
4,75,000/10600 |
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| Half Page |
2,00,000/4500 |
1,75,000/3900 |
1,50,000/3400 |
1,30,000/2900 |
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| Horizontal/Vertical Strip |
1,25,000/2800 |
1,10,000/2500 |
1,00,000/2200 |
50000/1100 |
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| Recruitment, Social, Classifieds and IPO's |
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| Recruitment/Classified/Social Full Page |
1,75,000/3900 |
1,50,000/3400 |
1,20,000/2700 |
1,00,000/2200 |
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| Recruitment/Classified/Social Half Page |
1,50,000/3400 |
1,40,000/3100 |
1,10,000/2500 |
75000/1700 |
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| Recruitment/Classified/Social Quarter Page |
1,25,000/2800 |
1,10,000/2500 |
1,00,000/2200 |
65000/1500 |
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| IPO Full Page Colour/BW |
2,00,000/4500 |
2,00,000/4500 |
2,00,000/4500 |
2,00,000/4500 |
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| Innovations |
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| Front Reverse Gatefold |
10,00,000/22200 |
9,00,000/20000 |
8,00,000/17800 |
7,50,000/16700 |
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| Front/Back Inside Pages Gatefold |
11,00,000/24500 |
10,00,000/22200 |
9,00,000/20000 |
8,00,000/17800 |
| (3 Pages) |
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| Back Reverse Gatefold + Backcover |
12,50,000/27800 |
11,50,000/25500 |
10,50,000/23400 |
9,00,000/20000 |
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| Thicker GSM (100) Paper |
6,00,000/13400 |
5,50,000/12200 |
5,00,000/11200 |
4,00,000/9000 |
| (Single Side) |
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| Thicker GSM (100) Paper |
7,00,000/15600 |
6,50,000/14500 |
6,25,000/13900 |
6,00,000/13400 |
| (Both Sides) |
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| Thicker GSM (100) Paper with Dogmark |
7,00,000/15600 |
6,50,000/14500 |
6,25,000/13900 |
6,00,000/13400 |
| (Single Side) |
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| Thicker GSM (100) Paper with Dogmark |
10,00,000/22200 |
9,50,000/21100 |
7,25,000/16100 |
6,75,000/15000 |
| (Both Sides) |
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| Cover on Cover |
12,00,000/26700 |
12,00,000/26700 |
12,00,000/26700 |
12,00,000/26700 |
| (Single Side) |
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| Cover on Cover |
15,00,000/33400 |
15,00,000/33400 |
15,00,000/33400 |
15,00,000/33400 |
| (Both Sides) |
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Various other innovations are possible with Business & Economy. Rates and the innovations with the description can be discussed further with our representatives. |
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 Media Kit |
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Internet Explorer Browser .