Welcome to Business and Economy

India's Most Influential Business and Economy Magazine - A Planman Media Initiative

ADVERTISEMENT SIZE SPECIFICATION

FINISHED SIZE OF THE MAGAZINE – 20.3x26.3 CMS (8x10.35 inch)

OPTIONS

SIZE

BLEED (in cm.)

NON-BLEED (in cm.)

Full Page Colour	20.7 x 27.1	17.3 x 23.3
Full Page Colour (opening page)
Back Cover
Inside Cover

Double Spread	41.1 x 27.1	37.6 x 23.3
Front Inside Cover + Page 3
First Double Spread
Center Spread

Front/Back Inside Pages Gatefold (Total Pages - 3)	39.4 x 27.1 +19.5 x 27.1	36.4 x 23.3 +16.5 x 23.3
Front Reverse Gatefold (Total Pages - 2)	39.4 x 27.1	36.4 x 23.3

Half Page Double Spread	41.4 x 13.5	37.6 x 11.6
Half Page Horizontal	20.7 x 13.5	17.3 x 11.6
Horizontal Strip	20.7 x 7	17.3 x 5
Half Page Vertical	10.7 x 27.1	8.5 x 23.3
Single Column	6.7 x 27.1	6.2 x 23.3
Double Column	14 x 27.1	12 x 23.3

Technical Specifications :- For Full Page bleed – Head line / Key no / main visual must be within an area of 19.3 cm. x 25.3 cm. For Double Spread bleed - Head line / key no / main visual must be within an area of 39.6 cm x 25.3 cm. Cutting / folding mark at centre should be clearly indicated in the case of Double Spread and Centre Spread Advertisements. RESOLUTION : Resolution should be 300 Pixels per inch. MODE: File should be in C M Y K Mode. FORMAT: File Format should be PDF FORMAT: File Format should be PDF

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